{"id":1226,"date":"2024-03-05T14:45:44","date_gmt":"2024-03-05T14:45:44","guid":{"rendered":"https:\/\/b2bsellingguidebook.com\/?page_id=1226"},"modified":"2024-03-28T17:37:56","modified_gmt":"2024-03-28T17:37:56","slug":"book-3-the-b2b-sales-top-tips-guidebook","status":"publish","type":"page","link":"https:\/\/b2bsellingguidebook.com\/index.php\/book-3-the-b2b-sales-top-tips-guidebook\/","title":{"rendered":"Book 3 &#8211; The B2B Sales Top Tips Guidebook"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6af7b8fe66956 h2.section-title { font-size:80px !important;line-height:88px !important;letter-spacing:-0.05em; }<\/style><header id=\"ut_header_6af7b8fe66956\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"The B2B Sales&#13;&#10;Top Tip Guidebook.\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;80&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;88&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.05&quot;}}\" class=\"section-title title-with-linebreak \"><span>The B2B Sales<br \/>\nTop Tip Guidebook.<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead title-with-linebreak\"><p>This book goes right to the core of B2B sales. Following on from the worldwide success of his first two books, Jim has collaborated with 26 thought leaders and friends to create a unique book. Each contributor adds a single chapter on their experience or expertise, focused on one specific subject. Jim has even included chapters written by those who buy from B2B salespeople, which deliver further great insight.<\/p>\n<\/div><\/header><\/div>[vc_column_text]The chapters cover a broad range of B2B sales topics, including researching before calling, questioning skills, handling objections, becoming more collaborative, adding value, listening to your customers, leading with integrity, negotiation and many others. There are also chapters on attitude, the psychology of sales and even \u2018Lazy Pigeons\u2019! These 26 guest chapters are full of advice, experience and wisdom designed to help you succeed. And Jim also adds another 10 chapters, building on the success of his first two books, to further cement and support your learning.<\/p>\n<p>Look online at the reviews for Jim\u2019s first two books \u2013 The B2B Selling Guidebook and The B2B Leaders Guidebook. Each has received only 5* reviews and powerful supporting comments from experts, coaches and professional bodies.<\/p>\n<p>Imagine having access to world-class skills learning from 27 experienced practitioners. Now imagine what that experience and knowledge could do for you\u2026[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div data-effect=\"fadeIn\" data-animateonce=\"yes\" data-delay=\"50\" class=\"wpb_content_element ut-animate-image animated  clearfix\"><style type=\"text\/css\">#ut_am_6af7b8fe68ead { opacity: 1; }#ut_am_wrap_6af7b8fe68eae .ut-image-gallery-item-caption-title h3 { letter-spacing: -0.03em; }#ut_am_wrap_6af7b8fe68eae .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_6af7b8fe68eae { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_6af7b8fe68eae { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_6af7b8fe68eae { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_6af7b8fe68eae\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_6af7b8fe68eaf\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_6af7b8fe68ead\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1080 1719'%2F%3E\" data-src=\"https:\/\/b2bsellingguidebook.com\/wp-content\/uploads\/2024\/03\/book-3.jpg\" width=\"1080\" height=\"1719\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row full_height=&#8221;33vh&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1709653868417{background-color: #151515 !important;background-position: center;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6af7b8fe690fc h2.section-title, #ut_header_6af7b8fe690fc h2.section-title span { color:#ffffff; }#ut_header_6af7b8fe690fc h2.section-title { font-size:80px !important;line-height:88px !important;letter-spacing:-0.05em; }#ut_header_6af7b8fe690fc .lead { color:#ffffff; }#ut_header_6af7b8fe690fc .lead p { color:#ffffff; }#ut_header_6af7b8fe690fc.pt-style-2 .page-title span:after, #ut_header_6af7b8fe690fc.pt-style-2 .parallax-title span:after, #ut_header_6af7b8fe690fc.pt-style-2 .section-title span:after { background-color:#ffffff !important;}<\/style><header id=\"ut_header_6af7b8fe690fc\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"Larry Levine \u2013 Author of Selling from the Heart\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;80&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;88&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.05&quot;}}\" class=\"section-title  \"><span>Larry Levine \u2013 Author of Selling from the Heart<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>\u201cIn today\u2019s hyper-competitive B2B selling environment, it is imperative for salespeople to keep learning, thriving and adapting to the rapid changes around them. This book, from Jim and 26 other specialist contributors delivers true value to your sales efforts. Choose a subject and learn from a real domain specialist. A great concept \u2013 absolutely thrilled to be involved.\u201d <\/p>\n<\/div><\/header><\/div>[\/vc_column][\/vc_row][vc_row full_height=&#8221;33vh&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1709653894201{background-color: rgb(182, 4, 25) !important;background-position: center;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column]<div class=\"wpb_content_element  vc_custom_1709654559899\"><style type=\"text\/css\">#ut_header_6af7b8fe696f3 h2.section-title, #ut_header_6af7b8fe696f3 h2.section-title span { color:#ffffff; }#ut_header_6af7b8fe696f3 h2.section-title { font-size:80px !important;line-height:88px !important;letter-spacing:-0.05em; }#ut_header_6af7b8fe696f3 .lead { color:#ffffff; }#ut_header_6af7b8fe696f3 .lead p { color:#ffffff; }#ut_header_6af7b8fe696f3.pt-style-2 .page-title span:after, #ut_header_6af7b8fe696f3.pt-style-2 .parallax-title span:after, #ut_header_6af7b8fe696f3.pt-style-2 .section-title span:after { background-color:#ffffff !important;}<\/style><header id=\"ut_header_6af7b8fe696f3\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-right header-tablet-right header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"Alison Edgar MBE - Author, Speaker, Entrepreneur``\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;80&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;88&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.05&quot;}}\" class=\"section-title  \"><span>Alison Edgar MBE - Author, Speaker, Entrepreneur``<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>\u201cMy pal Jim has done it again! His first book on B2B Selling won a worldwide award. His second, on B2B leadership, gained critical acclaim. His third book is unique. He delivers more of his great advice on B2B sales. He has then also partnered with 26 others &#8211; authors (including me), procurement specialists, coaches and respected friends who each added a chapter, to create something very special. With a grand total of over 740 years experience in these pages, The B2B Sales Top Tips Guidebook will deliver wisdom directly to you!\u201d <\/p>\n<\/div><\/header><\/div>[\/vc_column][\/vc_row][vc_row full_height=&#8221;33vh&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1709653868417{background-color: #151515 !important;background-position: center;background-repeat: no-repeat;background-size: cover !important;}&#8221;][vc_column]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6af7b8fe69cc4 h2.section-title, #ut_header_6af7b8fe69cc4 h2.section-title span { color:#ffffff; }#ut_header_6af7b8fe69cc4 h2.section-title { font-size:80px !important;line-height:88px !important;letter-spacing:-0.05em; }#ut_header_6af7b8fe69cc4 .lead { color:#ffffff; }#ut_header_6af7b8fe69cc4 .lead p { color:#ffffff; }#ut_header_6af7b8fe69cc4.pt-style-2 .page-title span:after, #ut_header_6af7b8fe69cc4.pt-style-2 .parallax-title span:after, #ut_header_6af7b8fe69cc4.pt-style-2 .section-title span:after { background-color:#ffffff !important;}<\/style><header id=\"ut_header_6af7b8fe69cc4\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"Rick Denley - Your Transformational Growth Coach\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;80&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;88&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.05&quot;}}\" class=\"section-title  \"><span>Rick Denley - Your Transformational Growth Coach<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>&#8220;In this book, Jim has collaborated with some of the best sales coaches, trainers, mentors, friends and experts to share with you the needed SKILLS + TOOLS + KNOWLEDGE to successfully sell in this new hybrid world. If you are in B2B sales, this book is a must-read!&#8221;<\/p>\n<\/div><\/header><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"wpb_content_element  vc_custom_1711647473621\"><style type=\"text\/css\">#ut_header_6af7b8fe6a280 h2.section-title { font-size:80px !important;line-height:88px !important;letter-spacing:-0.05em; }<\/style><header id=\"ut_header_6af7b8fe6a280\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"Available in Paperback or E Book.\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;80&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;88&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.05&quot;}}\" class=\"section-title  \"><span>Available in Paperback or E Book.<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>Purchase directly online, choose from either the Digital or Paperback<br \/>\noptions, be sure to check out the other two books in the series. <\/p>\n<\/div><\/header><\/div><div  class=\"wpb_content_element   clearfix\"><style type=\"text\/css\">#ut_am_6af7b8fe6a831 { opacity: 1; }#ut_am_wrap_6af7b8fe6a832 .ut-image-gallery-item-caption-title h3 { letter-spacing: -0.03em; }#ut_am_wrap_6af7b8fe6a832 .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_6af7b8fe6a832 { text-align: center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_6af7b8fe6a832 { text-align: center !important; } }@media (max-width: 767px) { #ut_am_wrap_6af7b8fe6a832 { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_6af7b8fe6a832\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_6af7b8fe6a833\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a target=\"_blank\" href=\"https:\/\/www.amazon.co.uk\/B2B-Sales-Top-Tips-Guidebook\/dp\/B09LZNXH46\/ref=tmm_pap_swatch_0?_encoding=UTF8&#038;qid=&#038;sr=\" ><div class=\"ut-animated-image-zoom\"><img decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_6af7b8fe6a831\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 400 600'%2F%3E\" data-src=\"https:\/\/b2bsellingguidebook.com\/wp-content\/uploads\/2024\/03\/amazon-cta.png\" width=\"400\" height=\"\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"wpb_content_element \"><style class=\"bklyn-inline-styles\" type=\"text\/css\">#ut_scb_6af7b8fe6a876.ut-project-sc { border-color: #efefef; }#ut_scb_6af7b8fe6a876.ut-project-sc .widget-title { color: #252525; }#ut_scb_6af7b8fe6a876 .ut-share-link { color: #999999; }#ut_scb_6af7b8fe6a876 .ut-share-link:visited { color: #999999; }#ut_scb_6af7b8fe6a876 .ut-share-link:hover { color: rgba(182, 4, 25, 1); }#ut_scb_6af7b8fe6a876 .ut-share-link:focus { color: rgba(182, 4, 25, 1); }#ut_scb_6af7b8fe6a876 .ut-share-link:active { color: rgba(182, 4, 25, 1); }<\/style><ul id=\"ut_scb_6af7b8fe6a876\" class=\"ut-project-sc clearfix  ut-project-sc-center ut-project-sc-tablet-center ut-project-sc-mobile-center\"><li><h6 class=\"widget-title\"><span>SHARE:<\/span><\/h6><\/li><li><a class=\"ut-share-link sc-facebook\" data-social=\"utsharefacebook\"><i class=\"fa fa-facebook\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-twitter\" data-social=\"utsharetwitter\"><i class=\"fa-brands fa-x-twitter\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-linkedin\" data-social=\"utsharelinkedin\"><i class=\"fa fa-linkedin\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-pinterest\" data-social=\"utsharepinterest\"><i class=\"fa fa-pinterest\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-xing\" data-social=\"utsharexing\"><i class=\"fa fa-xing\"><\/i><\/a><\/li><\/ul><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]The chapters cover a broad range of B2B sales topics, including researching before calling, questioning skills, handling objections, becoming more collaborative, adding value, listening to your customers, leading with integrity, negotiation and many others. There are also chapters on attitude, the psychology of sales and even \u2018Lazy Pigeons\u2019! These 26 guest chapters [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1226","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Book 3 - The B2B Sales Top Tips Guidebook - B2B Selling Guidebook Series<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b2bsellingguidebook.com\/index.php\/book-3-the-b2b-sales-top-tips-guidebook\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Book 3 - The B2B Sales Top Tips Guidebook - B2B Selling Guidebook Series\" \/>\n<meta property=\"og:description\" content=\"[vc_section][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]The chapters cover a broad range of B2B sales topics, including researching before calling, questioning skills, handling objections, becoming more collaborative, adding value, listening to your customers, leading with integrity, negotiation and many others. There are also chapters on attitude, the psychology of sales and even \u2018Lazy Pigeons\u2019! 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