No commitment, no forms to fill.  If you want to get a feeling for the content, style and layout of The B2B Leaders Guidebook, please just help yourself to the sample PDF document below.  It contains the contents page, some reviews and two full chapters.  I have, of course, used two of the shorter chapters here...

My Son, Tom, is a Degree Qualified Human Performance, Strength and Conditioning coach.  He used to work face-to-face, but he moved online so he could work with and help more people world-wide.  He enjoys a great reputation.  Tired of all the 'miracle cures', 'incredible new supplements' and gym courses that all promise to change your life (at a cost), he decided to create a simple, real-world, free, factual guide to weight loss and better health and fitness.  Please click above for a copy of this short but very important document...  If you like it, then please contact him directly on either - facebook.com/tomirvingatmospherefitness or on Linkedin (just 'Tom Irving').   

Right at the death of 2020(thank goodness!) I received a message from my friend and fellow author Patrick Tinney.  He asked me if I had seen an announcement?  I hadn't and he shared it with me.  In short, BookAuthority - the independent body who review and rank books - based on their detailed research and input from worldwide domain experts - had just announced their 'Best New Sales Books to Read in 2021 list'.  Somehow, and with no idea how it had happened, I was on the 2021 list.  The best sales books in the world!?!?  😳😀🤷‍♂️  Needless to say I am honoured, pleased, excited, happy, proud etc.  It's a total shock but I am more than happy to accept the award.  I can now use their award winner logo on everything I do going forward.  I guess that's not a bad start to 2021!?!?  Here is their home page - bookauthority.org/  and here is their 2021 best sales books in the world list - bookauthority.org/books/new-sales-books  (I am #20)      

So yesterday I received an email from Discovery.  The B2B Leaders Guidebook was named their "Business & Economics" book of the week, for the last week of 2020.

That means that both my books have now received 4* reviews AND both have been their business "Book of the Week"!  In case you were wondering what their review said, you can look at the link in the previous post or just read on for my own cut and paste of their professional review...

"I had the pleasure of reviewing the author's first book in the series, The B2B Selling Guidebook, so I was quite excited to be able to read this one as well.
 
The B2B Leaders Guidebook has the same standout features that made the first one so attractive and readable, namely:
 
1) clean, clutter-free layout
2) short and punchy chapters
3) an emphasis on practical applicability rather than theoretical knowledge
4) plenty of anecdotes
5) a friendly tone
 
The author draws heavily from his 40+ years of work experience to share processes and techniques that worked for him. He also passes on valuable advice that he has received over the years from his mentors and colleagues. I found this approach highly effective because it requires one to think about the questions the author is asking and evaluate where one stands currently in one's professional life.
 
Just like sales and marketing are considered interchangeable terms, so are leadership and management. The author makes a clear distinction between the two and teaches you how to develop characteristics of both.
 
He takes a three-step approach to discussing the vast field of leadership: Starting, Building, and Improving. So, whether you're an executive who has just begun a career, a start-up founder, or a person with a certain amount of experience, you can pick up tips from whichever part of the book applies to you.
 
Each chapter ends with a brief section called "The Lesson," which distills the concepts discussed into a short paragraph. I used it as a quick reminder of what I've read so far.
 
I want to make special mention of Appendix 4 that talks about managing and leading in the COVID-19 pandemic. It's quite insightful and dispenses good advice.
 
Overall, The B2B Leaders Guidebook seeks to make sense of a complex topic by breaking it down to the basics. It appeals to all people at all stages of professional life as well as entrepreneurs. It's like a handy guide that you can browse through to refresh your knowledge or pick up some new tips and tricks.
 
Like the author says in his final chapter, "Keep learning! Always..."
 
REVIEWED BY"
Satabdi Mukherjee

It's happened again!  Those who follow my adventures will know (see below if you don't) that early in 2020 the 'Discovery' website gave my first book a professional review - rated at 4*.  It was great to read and made me feel very happy.  Well, as you can see above, they have reviewed The B2B Leaders Guidebook' and have also given it 4*!!  Because I am now better known, I feel that things are already moving faster with this book.  Lots of strong feedback and great comments.  Here's the link to the review in Discovery for you - https://reedsy.com/discovery/book/the-b2b-leaders-guidebook-jim-irving?utm_medium=email&utm_source=transactional&utm_campaign=mandrill#review